{"id":169,"date":"2025-02-25T09:31:02","date_gmt":"2025-02-25T09:31:02","guid":{"rendered":"https:\/\/castoola.media\/?page_id=169"},"modified":"2025-06-23T07:47:50","modified_gmt":"2025-06-23T07:47:50","slug":"blog","status":"publish","type":"page","link":"https:\/\/castoola.media\/en\/blog\/","title":{"rendered":"Blog"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"169\" class=\"elementor elementor-169\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-64885917 e-con-full hero e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"64885917\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-ffdb014 e-con-full w1350 e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"ffdb014\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3d2cbae4 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"3d2cbae4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-35ec2368 elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-heading\" data-id=\"35ec2368\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Vse o ciljanem TV ogla\u0161evanju na enem mestu.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5166edd0 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"5166edd0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Edini slovenski blog o ciljanem TV ogla\u0161evanju.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ed8c791 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"ed8c791\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/04\/Old-TV-Tuning-Table.H03.2k-1-1.png\" class=\"attachment-large size-large wp-image-7189\" alt=\"\" srcset=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/04\/Old-TV-Tuning-Table.H03.2k-1-1.png 932w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/04\/Old-TV-Tuning-Table.H03.2k-1-1-300x300.png 300w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/04\/Old-TV-Tuning-Table.H03.2k-1-1-150x150.png 150w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/04\/Old-TV-Tuning-Table.H03.2k-1-1-768x768.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cd6453b e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"cd6453b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-78ce5c1 e-con-full w1350 e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"78ce5c1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5825360 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"5825360\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f4e9fc4 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"f4e9fc4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-48b907c elementor-widget elementor-widget-heading\" data-id=\"48b907c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Izpostavljeno<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0978276 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"0978276\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9a39cdb elementor-widget elementor-widget-shortcode\" data-id=\"9a39cdb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"featured-posts-wrapper\">            <div class=\"featured-post-card\">\r\n                                     <div class=\"featured-post-image-wrapper\">\r\n                        <div class=\"featured-post-plus\">+<\/div>\r\n                        <img decoding=\"async\" width=\"600\" height=\"300\" src=\"https:\/\/castoola.media\/wp-content\/uploads\/2026\/03\/otp600.jpg\" class=\"attachment-large size-large wp-post-image\" alt=\"Light TV viewers\" srcset=\"https:\/\/castoola.media\/wp-content\/uploads\/2026\/03\/otp600.jpg 600w, https:\/\/castoola.media\/wp-content\/uploads\/2026\/03\/otp600-300x150.jpg 300w, https:\/\/castoola.media\/wp-content\/uploads\/2026\/03\/otp600-18x9.jpg 18w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>                    <\/div>\r\n                                <div class=\"featured-post-content\">\r\n                    <div class=\"featured-categories\"><span class=\"featured-category\">Primer dobre prakse<\/span> <\/div>\r\n                    <h2 class=\"featured-post-title\">Ciljano TV ogla\u0161evanje kot re\u0161itev za doseganje light TV viewers<\/h2>\r\n                    <p class=\"featured-post-excerpt\">Primer dobre prakse: OTP banka &#8211; Paket Premium &#8211; targetiranje te\u017eje dosegljivega segmenta gledalcev Izziv OTP banka je \u017eelela pove\u010dati&hellip;<\/p>\r\n                    <p class=\"newsroom-readmore white\">\r\n                        <a href=\"https:\/\/castoola.media\/en\/ciljano-tv-oglasevanje-kot-resitev-za-doseganje-light-tv-viewers\/\">Preberi ve\u010d \u2192<\/a>\r\n                    <\/p>\r\n                <\/div>\r\n            <\/div>\r\n                        <div class=\"featured-post-card\">\r\n                                     <div class=\"featured-post-image-wrapper\">\r\n                        <div class=\"featured-post-plus\">+<\/div>\r\n                        <img decoding=\"async\" width=\"600\" height=\"300\" src=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/10\/oglasne-pozicije.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/10\/oglasne-pozicije.png 600w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/10\/oglasne-pozicije-300x150.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>                    <\/div>\r\n                                <div class=\"featured-post-content\">\r\n                    <div class=\"featured-categories\"><span class=\"featured-category\">Trendi v TV ogla\u0161evanju<\/span> <\/div>\r\n                    <h2 class=\"featured-post-title\">Naju\u010dinkovitej\u0161e oglasne pozicije v TV ogla\u0161evanju<\/h2>\r\n                    <p class=\"featured-post-excerpt\">Oglasne pozicije, ki zagotavljajo 100 % pozornosti uporabnika \u00a0 Naju\u010dinkovitej\u0161e oglasne pozicije v TV ogla\u0161evanju ostajajo temelj za gradnjo prepoznavnosti&hellip;<\/p>\r\n                    <p class=\"newsroom-readmore white\">\r\n                        <a href=\"https:\/\/castoola.media\/en\/najucinkovitejse-oglasne-pozicije-v-tv-oglasevanju\/\">Preberi ve\u010d \u2192<\/a>\r\n                    <\/p>\r\n                <\/div>\r\n            <\/div>\r\n                        <div class=\"featured-post-card\">\r\n                                     <div class=\"featured-post-image-wrapper\">\r\n                        <div class=\"featured-post-plus\">+<\/div>\r\n                        <img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"300\" src=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/08\/Brez-naslova-600-x-300-pik-2.png\" class=\"attachment-large size-large wp-post-image\" alt=\"Ekipa pri mizi na\u010drtuje koledar in strategijo za u\u010dinkovito ogla\u0161evanje s pomo\u010djo poslovnih dokumentov, prenosnega ra\u010dunalnika in revij.\" srcset=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/08\/Brez-naslova-600-x-300-pik-2.png 600w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/08\/Brez-naslova-600-x-300-pik-2-300x150.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>                    <\/div>\r\n                                <div class=\"featured-post-content\">\r\n                    <div class=\"featured-categories\"><span class=\"featured-category\">Novice<\/span> <\/div>\r\n                    <h2 class=\"featured-post-title\">U\u010dinkovito ogla\u0161evanje: Zakaj ne smete izpustiti ciljanega TV ogla\u0161evanja v 2026?<\/h2>\r\n                    <p class=\"featured-post-excerpt\">\u201cKako zagotoviti, da bo na\u0161a medijska strategija 2026 prinesla prave rezultate?\u201d Ob koncu poletja si to vpra\u0161anje zastavlja marsikateri ogla\u0161evalec&hellip;<\/p>\r\n                    <p class=\"newsroom-readmore white\">\r\n                        <a href=\"https:\/\/castoola.media\/en\/ucinkovito-oglasevanje-media-mix-2026\/\">Preberi ve\u010d \u2192<\/a>\r\n                    <\/p>\r\n                <\/div>\r\n            <\/div>\r\n            <\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-93febe5 w1350 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"93febe5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f20247c elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"f20247c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Ostani v koraku s trendi in prilo\u017enostmi iz sveta ciljanega TV ogla\u0161evanja. <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb0c840 elementor-widget__width-initial elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"fb0c840\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;button_width&quot;:&quot;30&quot;,&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Prijava na e-novice\" aria-label=\"Prijava na e-novice\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"169\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"fb0c840\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Blog - Castoola Media\" \/>\n\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"queried_id\" value=\"169\"\/>\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-70 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"E - po\u0161ta\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-30 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Naro\u010di se zdaj<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58cdaf9 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"58cdaf9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Z oddajo izpolnjenega obrazca se strinjate z na\u0161imi <strong>pogoji poslovanja<\/strong> in <strong>politiko zasebnosti<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9653aba elementor-absolute elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"9653aba\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"275\" src=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/02\/laptop-1-300x275.png\" class=\"attachment-medium size-medium wp-image-171\" alt=\"\" srcset=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/02\/laptop-1-300x275.png 300w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/02\/laptop-1-1024x940.png 1024w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/02\/laptop-1-768x705.png 768w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/02\/laptop-1.png 1102w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2d07fb8f w1350 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"2d07fb8f\" data-element_type=\"container\" data-e-type=\"container\" id=\"all-posts\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7e0481f9 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"7e0481f9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5effdd4 news-filter elementor-widget elementor-widget-shortcode\" data-id=\"5effdd4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">    <div class=\"newsroom-grid\">\r\n        <!-- FILTER LEVO -->\r\n        <aside class=\"newsroom-sidebar\">\r\n            <form id=\"newsroom-filter\" class=\"newsroom-filter\" onsubmit=\"return false;\">\r\n                <div class=\"filter-header\">\r\n                    <span>Filter<\/span>\r\n                    <a href=\"#\" id=\"clear-filters\" style=\"display: none;\">Po\u010disti vse<\/a>\r\n                <\/div>\r\n                <div class=\"filter-left\">\r\n                                            <label>\r\n                            <input type=\"checkbox\" name=\"filter_cats[]\" value=\"124\">\r\n                            Intervjuji                        <\/label>\r\n                                            <label>\r\n                            <input type=\"checkbox\" name=\"filter_cats[]\" value=\"6\">\r\n                            Novice                        <\/label>\r\n                                            <label>\r\n                            <input type=\"checkbox\" name=\"filter_cats[]\" value=\"115\">\r\n                            Partnerstva                        <\/label>\r\n                                            <label>\r\n                            <input type=\"checkbox\" name=\"filter_cats[]\" value=\"116\">\r\n                            Primer dobre prakse                        <\/label>\r\n                                            <label>\r\n                            <input type=\"checkbox\" name=\"filter_cats[]\" value=\"125\">\r\n                            Trendi v TV ogla\u0161evanju                        <\/label>\r\n                                    <\/div>\r\n            <\/form>\r\n        <\/aside>\r\n\r\n\r\n        <!-- VSEBINA DESNO -->\r\n        <section class=\"newsroom-content-area\">\r\n            <div id=\"newsroom-posts-wrapper\" data-paged=\"1\">\r\n                                        <article class=\"newsroom-post\">\r\n                                                            <div class=\"newsroom-post-image-wrapper\">\r\n                                    <div class=\"newsroom-post-plus\">+<\/div>\r\n                                    <img decoding=\"async\" width=\"600\" height=\"300\" src=\"https:\/\/castoola.media\/wp-content\/uploads\/2026\/03\/otp600.jpg\" class=\"attachment-large size-large wp-post-image\" alt=\"Light TV viewers\" srcset=\"https:\/\/castoola.media\/wp-content\/uploads\/2026\/03\/otp600.jpg 600w, https:\/\/castoola.media\/wp-content\/uploads\/2026\/03\/otp600-300x150.jpg 300w, https:\/\/castoola.media\/wp-content\/uploads\/2026\/03\/otp600-18x9.jpg 18w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>                                <\/div>\r\n                            \r\n\r\n\r\n                            <div class=\"newsroom-content\">\r\n                                <div class=\"newsroom-categories\"><span class=\"newsroom-category\">Primer dobre prakse<\/span> <\/div>\r\n                                <h2 class=\"newsroom-title\">\r\n                                    <a href=\"https:\/\/castoola.media\/en\/ciljano-tv-oglasevanje-kot-resitev-za-doseganje-light-tv-viewers\/\">Ciljano TV ogla\u0161evanje kot re\u0161itev za doseganje light TV viewers<\/a>\r\n                                <\/h2>\r\n                                <a href=\"https:\/\/castoola.media\/en\/ciljano-tv-oglasevanje-kot-resitev-za-doseganje-light-tv-viewers\/\" class=\"newsroom-readmore\">Preberi ve\u010d \u2192<\/a>\r\n                            <\/div>\r\n                        <\/article>\r\n                                                <article class=\"newsroom-post\">\r\n                                                            <div class=\"newsroom-post-image-wrapper\">\r\n                                    <div class=\"newsroom-post-plus\">+<\/div>\r\n                                    <img decoding=\"async\" width=\"600\" height=\"300\" src=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/10\/oglasne-pozicije.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/10\/oglasne-pozicije.png 600w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/10\/oglasne-pozicije-300x150.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>                                <\/div>\r\n                            \r\n\r\n\r\n                            <div class=\"newsroom-content\">\r\n                                <div class=\"newsroom-categories\"><span class=\"newsroom-category\">Trendi v TV ogla\u0161evanju<\/span> <\/div>\r\n                                <h2 class=\"newsroom-title\">\r\n                                    <a href=\"https:\/\/castoola.media\/en\/najucinkovitejse-oglasne-pozicije-v-tv-oglasevanju\/\">Naju\u010dinkovitej\u0161e oglasne pozicije v TV ogla\u0161evanju<\/a>\r\n                                <\/h2>\r\n                                <a href=\"https:\/\/castoola.media\/en\/najucinkovitejse-oglasne-pozicije-v-tv-oglasevanju\/\" class=\"newsroom-readmore\">Preberi ve\u010d \u2192<\/a>\r\n                            <\/div>\r\n                        <\/article>\r\n                                                <article class=\"newsroom-post\">\r\n                                                            <div class=\"newsroom-post-image-wrapper\">\r\n                                    <div class=\"newsroom-post-plus\">+<\/div>\r\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"300\" src=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/08\/Brez-naslova-600-x-300-pik-2.png\" class=\"attachment-large size-large wp-post-image\" alt=\"Ekipa pri mizi na\u010drtuje koledar in strategijo za u\u010dinkovito ogla\u0161evanje s pomo\u010djo poslovnih dokumentov, prenosnega ra\u010dunalnika in revij.\" srcset=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/08\/Brez-naslova-600-x-300-pik-2.png 600w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/08\/Brez-naslova-600-x-300-pik-2-300x150.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>                                <\/div>\r\n                            \r\n\r\n\r\n                            <div class=\"newsroom-content\">\r\n                                <div class=\"newsroom-categories\"><span class=\"newsroom-category\">Novice<\/span> <\/div>\r\n                                <h2 class=\"newsroom-title\">\r\n                                    <a href=\"https:\/\/castoola.media\/en\/ucinkovito-oglasevanje-media-mix-2026\/\">U\u010dinkovito ogla\u0161evanje: Zakaj ne smete izpustiti ciljanega TV ogla\u0161evanja v 2026?<\/a>\r\n                                <\/h2>\r\n                                <a href=\"https:\/\/castoola.media\/en\/ucinkovito-oglasevanje-media-mix-2026\/\" class=\"newsroom-readmore\">Preberi ve\u010d \u2192<\/a>\r\n                            <\/div>\r\n                        <\/article>\r\n                                                <article class=\"newsroom-post\">\r\n                                                            <div class=\"newsroom-post-image-wrapper\">\r\n                                    <div class=\"newsroom-post-plus\">+<\/div>\r\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"300\" src=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/07\/Kopija-izd.-banner-CTV-TARGETIRANJE-2.png\" class=\"attachment-large size-large wp-post-image\" alt=\"Oseba sedi na kav\u010du in z daljincem upravlja pametni televizor, na katerem je prikazan uporabni\u0161ki vmesnik z aplikacijami \u2013 simbolizira ciljano televizijsko ogla\u0161evanje (CTV).\" srcset=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/07\/Kopija-izd.-banner-CTV-TARGETIRANJE-2.png 600w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/07\/Kopija-izd.-banner-CTV-TARGETIRANJE-2-300x150.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>                                <\/div>\r\n                            \r\n\r\n\r\n                            <div class=\"newsroom-content\">\r\n                                <div class=\"newsroom-categories\"><span class=\"newsroom-category\">Novice<\/span> <\/div>\r\n                                <h2 class=\"newsroom-title\">\r\n                                    <a href=\"https:\/\/castoola.media\/en\/7-mitov-o-ciljanem-tv-oglasevanju\/\">Kaj je res in kaj ne? To je 7 mitov o ciljanem TV ogla\u0161evanju<\/a>\r\n                                <\/h2>\r\n                                <a href=\"https:\/\/castoola.media\/en\/7-mitov-o-ciljanem-tv-oglasevanju\/\" class=\"newsroom-readmore\">Preberi ve\u010d \u2192<\/a>\r\n                            <\/div>\r\n                        <\/article>\r\n                                                <article class=\"newsroom-post\">\r\n                                                            <div class=\"newsroom-post-image-wrapper\">\r\n                                    <div class=\"newsroom-post-plus\">+<\/div>\r\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"300\" src=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/06\/banner-WATCHING-TV-600-x-300-pik.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/06\/banner-WATCHING-TV-600-x-300-pik.png 600w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/06\/banner-WATCHING-TV-600-x-300-pik-300x150.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>                                <\/div>\r\n                            \r\n\r\n\r\n                            <div class=\"newsroom-content\">\r\n                                <div class=\"newsroom-categories\"><span class=\"newsroom-category\">Trendi v TV ogla\u0161evanju<\/span> <\/div>\r\n                                <h2 class=\"newsroom-title\">\r\n                                    <a href=\"https:\/\/castoola.media\/en\/kako-doseci-light-viewerje-s-ciljanjem\/\">Pravi zaklad so gledalci, ki jih ve\u010dina spregleda. Kako osvojiti light viewer-je?<\/a>\r\n                                <\/h2>\r\n                                <a href=\"https:\/\/castoola.media\/en\/kako-doseci-light-viewerje-s-ciljanjem\/\" class=\"newsroom-readmore\">Preberi ve\u010d \u2192<\/a>\r\n                            <\/div>\r\n                        <\/article>\r\n                                                <article class=\"newsroom-post\">\r\n                                                            <div class=\"newsroom-post-image-wrapper\">\r\n                                    <div class=\"newsroom-post-plus\">+<\/div>\r\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"300\" src=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/04\/Brez-naslova-600-x-300-pik-900-x-250-pik-600-x-300-pik.png\" class=\"attachment-large size-large wp-post-image\" alt=\"Targeting \u2013 pove\u010devalno steklo usmerjeno na skupino ljudi, simbolizira ciljno usmerjanje.\" srcset=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/04\/Brez-naslova-600-x-300-pik-900-x-250-pik-600-x-300-pik.png 600w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/04\/Brez-naslova-600-x-300-pik-900-x-250-pik-600-x-300-pik-300x150.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>                                <\/div>\r\n                            \r\n\r\n\r\n                            <div class=\"newsroom-content\">\r\n                                <div class=\"newsroom-categories\"><span class=\"newsroom-category\">Novice<\/span> <\/div>\r\n                                <h2 class=\"newsroom-title\">\r\n                                    <a href=\"https:\/\/castoola.media\/en\/targeting-ctv-napredne-moznosti\/\">Kako dose\u010di prave gledalce? Napredne mo\u017enosti targetinga na CTV v Sloveniji<\/a>\r\n                                <\/h2>\r\n                                <a href=\"https:\/\/castoola.media\/en\/targeting-ctv-napredne-moznosti\/\" class=\"newsroom-readmore\">Preberi ve\u010d \u2192<\/a>\r\n                            <\/div>\r\n                        <\/article>\r\n                                                <article class=\"newsroom-post\">\r\n                                                            <div class=\"newsroom-post-image-wrapper\">\r\n                                    <div class=\"newsroom-post-plus\">+<\/div>\r\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"300\" src=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/04\/Brez-naslova-900-x-250-pik-600-x-300-pik.png\" class=\"attachment-large size-large wp-post-image\" alt=\"Ciljano TV ogla\u0161evanje\" srcset=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/04\/Brez-naslova-900-x-250-pik-600-x-300-pik.png 600w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/04\/Brez-naslova-900-x-250-pik-600-x-300-pik-300x150.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>                                <\/div>\r\n                            \r\n\r\n\r\n                            <div class=\"newsroom-content\">\r\n                                <div class=\"newsroom-categories\"><span class=\"newsroom-category\">Novice<\/span> <\/div>\r\n                                <h2 class=\"newsroom-title\">\r\n                                    <a href=\"https:\/\/castoola.media\/en\/ciljano-tv-oglasevanje\/\">Ciljano TV ogla\u0161evanje v Sloveniji \u2013 kaj je, kako deluje in zakaj ga izbrati<\/a>\r\n                                <\/h2>\r\n                                <a href=\"https:\/\/castoola.media\/en\/ciljano-tv-oglasevanje\/\" class=\"newsroom-readmore\">Preberi 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sizes=\"(max-width: 600px) 100vw, 600px\" \/>                                <\/div>\r\n                            \r\n\r\n\r\n                            <div class=\"newsroom-content\">\r\n                                <div class=\"newsroom-categories\"><span class=\"newsroom-category\">Primer dobre prakse<\/span> <\/div>\r\n                                <h2 class=\"newsroom-title\">\r\n                                    <a href=\"https:\/\/castoola.media\/en\/zavarovalnica-triglav-ozavesca-o-naravnih-nesrecah-po-sloveniji\/\">Ozave\u0161\u010danje o tveganjih naravnih nesre\u010d po razli\u010dno izpostavljenih delih Slovenije\u202f<\/a>\r\n                                <\/h2>\r\n                                <a href=\"https:\/\/castoola.media\/en\/zavarovalnica-triglav-ozavesca-o-naravnih-nesrecah-po-sloveniji\/\" class=\"newsroom-readmore\">Preberi ve\u010d \u2192<\/a>\r\n                            <\/div>\r\n                        <\/article>\r\n                                                <article class=\"newsroom-post\">\r\n                                                            <div class=\"newsroom-post-image-wrapper\">\r\n                                    <div class=\"newsroom-post-plus\">+<\/div>\r\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"300\" src=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/01\/Kako-spremembe-navad-gledanja-vplivajo-na-TV-oglasevanje-1.png\" class=\"attachment-large size-large wp-post-image\" alt=\"Spremembe navad gledanja\" srcset=\"https:\/\/castoola.media\/wp-content\/uploads\/2025\/01\/Kako-spremembe-navad-gledanja-vplivajo-na-TV-oglasevanje-1.png 600w, https:\/\/castoola.media\/wp-content\/uploads\/2025\/01\/Kako-spremembe-navad-gledanja-vplivajo-na-TV-oglasevanje-1-300x150.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>                                <\/div>\r\n                            \r\n\r\n\r\n                            <div class=\"newsroom-content\">\r\n                                <div class=\"newsroom-categories\"><span class=\"newsroom-category\">Novice<\/span> <\/div>\r\n                                <h2 class=\"newsroom-title\">\r\n                                    <a href=\"https:\/\/castoola.media\/en\/spremembe-navad-gledanja-in-tv-oglasevanje\/\">Kako spremembe navad gledanja vplivajo na TV ogla\u0161evanje?<\/a>\r\n                                <\/h2>\r\n                                <a href=\"https:\/\/castoola.media\/en\/spremembe-navad-gledanja-in-tv-oglasevanje\/\" class=\"newsroom-readmore\">Preberi ve\u010d \u2192<\/a>\r\n                            <\/div>\r\n                        <\/article>\r\n                                    <\/div>\r\n\r\n                            <div id=\"load-more-wrapper\" style=\"text-align: center; margin-top: 50px;\">\r\n                    <button id=\"load-more\" class=\"filter-button\">Nalo\u017ei ve\u010d vsebin<\/button>\r\n                <\/div>\r\n                    <\/section>\r\n    <\/div>\r\n    <\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Vse o ciljanem TV ogla\u0161evanju na enem mestu. Edini slovenski blog o ciljanem TV ogla\u0161evanju. Izpostavljeno Ostani v koraku s trendi in prilo\u017enostmi iz sveta ciljanega TV ogla\u0161evanja. Z oddajo izpolnjenega obrazca se strinjate z na\u0161imi pogoji poslovanja in politiko zasebnosti.<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-169","page","type-page","status-publish","hentry"],"acf":[],"rank_math_focus_keyword":"","_links":{"self":[{"href":"https:\/\/castoola.media\/en\/wp-json\/wp\/v2\/pages\/169","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/castoola.media\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/castoola.media\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/castoola.media\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/castoola.media\/en\/wp-json\/wp\/v2\/comments?post=169"}],"version-history":[{"count":141,"href":"https:\/\/castoola.media\/en\/wp-json\/wp\/v2\/pages\/169\/revisions"}],"predecessor-version":[{"id":9511,"href":"https:\/\/castoola.media\/en\/wp-json\/wp\/v2\/pages\/169\/revisions\/9511"}],"wp:attachment":[{"href":"https:\/\/castoola.media\/en\/wp-json\/wp\/v2\/media?parent=169"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}